Your cart is currently empty!
India Deodorants Market 2025
$425.00
Forecasted to grow at a moderate pace, the India deodorants market size is expected to reach USD 1,392.7 million by 2030, up from USD 892.4 million in 2024, resulting in a CAGR of 7.7%. The India deodorants market is primarily driven by a burgeoning young population and rising disposable incomes. With over half of the population under the age of 30, there is a strong demand for personal grooming products, including deodorants, as younger consumers increasingly prioritize personal hygiene and appearance. This demographic shift is further amplified by rising disposable incomes, which allow for greater spending on personal care items, including premium and international deodorant brands.
Another key driver is the increasing influence of Western culture and global beauty trends, propagated through social media and celebrity endorsements. Indian consumers, particularly in urban areas, are becoming more conscious of global grooming standards, leading to a growing preference for innovative and diverse deodorant products. This cultural shift is also supported by the rapid expansion of e-commerce, making a wide range of deodorants more accessible to consumers across the country.
The report delivers a comprehensive dataset on the India deodorants market, detailing annual market size and growth rates over the past six years, alongside projections through 2030. It offers an in-depth examination of market segments and subcategories, with a particular focus on evolving trends by product, pricing, gender, packaging material and distribution channel.
Market Segmentation
The India deodorants market is categorized into the following segments:
Product: pumps, roll-ons, sprays, others
Pricing: mass, premium
Gender: men’s, women’s, unisex
Packaging material: flexible packaging, glass, metal, rigid plastic, others
Distribution channel: convenience stores, supermarkets and hypermarkets, small grocery stores, health and beauty stores, direct selling, e-commerce, others
The segmentation of the India deodorants market product, pricing, gender, packaging material and distribution channel. By product, the market is categorized into pumps, roll-ons, sprays, and others. Pricing segments encompass mass, and premium. Gender segments encompass men’s, women’s, and unisex. The packaging material segmentation covers flexible packaging, glass, metal, rigid plastic, and others. Distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, small grocery stores, health and beauty stores, direct selling, e-commerce, and others.
Competitive Landscape
Top players featured in the India deodorants market study include Vini Cosmetics Private Limited, ITC Limited, Beiersdorf AG, Unilever PLC, Raymond Ltd., McNROE Consumer Products Private Limited, Vanesa Care Pvt. Ltd., Marico Limited, CavinKare Pvt Ltd., TTK Healthcare Ltd., Nike Inc., The Procter & Gamble Company (P&G), Wipro Limited, Coty Inc., Perrigo Company PLC, Mountain Valley Springs Private Limited, Henkel AG & Co. KGaA, Oriflame Cosmetics S.A. and Gruppo Sodalis Srl.
This comprehensive report analyzes the performance of leading companies in the deodorants sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.
Why Buy This Report?
Obtain precise statistical data and forecasts for the India deodorants market.
Gain in-depth analysis and forecasts for the key segments of the India deodorants market: product, pricing, gender, packaging material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the India deodorants market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the India deodorants market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
A single unlimited user license within the same organization, with no additional charges for extra users.
Table of Contents
TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
India Deodorants Market – Product Analysis
India Deodorants Market – Pricing Analysis
India Deodorants Market – Gender Analysis
India Deodorants Market – Packaging Material Analysis
India Deodorants Market – Distribution Channel Analysis
Company Shares Analysis
Vini Cosmetics Private Limited
ITC Limited
Beiersdorf AG
Unilever PLC
Raymond Ltd.
McNROE Consumer Products Private Limited
Vanesa Care Pvt. Ltd.
Marico Limited
CavinKare Pvt Ltd.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer
FIGURES AND TABLES
Table India Deodorants Market 2020-2030
Chart India Deodorants Market, Net Growth, 2020-2030
Chart India Deodorants Market, Growth Rates, 2020-2030
Table India Deodorants Market by Product, 2020-2030
Chart India Deodorants Market by Product, CAGR Historic and Forecast, 2020-2030
Chart India Deodorants Market by Product, 2020-2030
Table India Deodorants Market by Pricing, 2020-2030
Chart India Deodorants Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart India Deodorants Market by Pricing, 2020-2030
Table India Deodorants Market by Gender, 2020-2030
Chart India Deodorants Market by Gender, CAGR Historic and Forecast, 2020-2030
Chart India Deodorants Market by Gender, 2020-2030
Table India Deodorants Market by Packaging Material, 2020-2030
Chart India Deodorants Market by Packaging Material, CAGR Historic and Forecast, 2020-2030
Chart India Deodorants Market by Packaging Material, 2020-2030
Table India Deodorants Market by Distribution Channel, 2020-2030
Chart India Deodorants Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart India Deodorants Market by Distribution Channel, 2020-2030
Table India Deodorants Market Share (%), by Companies, 2020-2024
Chart India Deodorants Market, by Companies, 2024
Table India Deodorants Market Share (%), by Brands, 2020-2024
Chart India Deodorants Market, by Brands, 2024
Table India – Population (Millions) and Forecast
Table India – Consumer Price Index (CPI) and Forecast
Table India – Gross Domestic Product and Forecast
Table India Deodorants Market: Spend as a Proportion of GDP (%)
Table India Deodorants Market: Consumption per Capita (Population)
Companies Mentioned
Vini Cosmetics Private Limited
ITC Limited
Beiersdorf AG
Unilever PLC
Raymond Ltd.
McNROE Consumer Products Private Limited
Vanesa Care Pvt. Ltd.
Marico Limited
CavinKare Pvt Ltd.
TTK Healthcare Ltd.
Nike, Inc.
The Procter & Gamble Company (P&G)
Wipro Limited
Coty Inc.
Perrigo Company PLC
Mountain Valley Springs Private Limited
Henkel AG & Co. KGaA
Oriflame Cosmetics S.A.
Gruppo Sodalis Srl
| Product Type | Market Research |
|---|---|
| Region | Asia Pacific |
| Published Date | 2025 |
What’s Inside?
→ Market Estimates, Forecasts & Historical Data
→ Critical Performance Data and Rankings
→ Emerging Trends, Market Changes
→ PDF Report and Excel Datasheet
Frequently Asked Questions
How long does the delivery take?
Items purchased for online delivery are normally delivered with in 8 business hours.
Is there a discount for multiple purchases?
Discounts are available when purchasing 2+ reports. For more information, get in touch and we can explain these with you directly.
Do you offer a discount for nonprofits?
We offer students/faculty members a special education discount of up to 30%. Get in touch through our contact form to get started.
What forms of payment do you accept?
StrategyHelix offers a secure credit card payment process. For online orders we accept any major credit card and Paypal. StrategyHelix does not have access to your credit card information, and our site security is verified by Cybersource.