Morocco Hair Care Products Market 2025

The Morocco hair care products sector is poised for a dynamic growth phase, anticipating an increase of USD 110.2 million and a CAGR of approximately 7.5% from 2025 to 2030. One significant driver is the rising awareness and importance of personal grooming and hygiene among Morocco consumers. As beauty and personal care become more integral to daily routines, there is an increasing demand for a wide range of hair care products, from basic shampoos and conditioners to specialized treatments for hair loss, scalp health, and hair repair. This trend is particularly strong among the younger population and urban dwellers, who are more exposed to global beauty standards and trends.

Economic growth and increasing disposable incomes also play a crucial role in the market’s expansion. As economy continues to develop, more consumers have the financial means to invest in higher-quality and premium hair care products. This economic uplift facilitates a shift from basic, mass-market products to more specialized and effective solutions, catering to specific hair care needs and preferences.

Additionally, the influence of cultural factors and traditional beauty practices significantly shapes the market. Morocco has a rich heritage of using natural remedies and ingredients for beauty care, which continues to influence consumer preferences. There is a strong demand for hair care products that incorporate natural and organic ingredients, reflecting a blend of traditional knowledge and modern beauty standards. This cultural inclination drives brands to innovate and offer products that align with these values, enhancing their appeal to Morocco consumers.

This report offers a detailed examination of the Morocco hair care products market, leveraging historical data from 2020 to 2024 and projecting trends through 2030. It evaluates market size, growth trajectories, and key drivers of change, providing a nuanced view of the industry’s development. Through a structured analysis of product, pricing, packaging material and distribution channel, the report identifies strategic opportunities and challenges, supporting data-driven decision-making.

Market Segmentation

The Morocco hair care products market is categorized into the following segments:
Product: conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, others
Pricing: mass, premium
Packaging material: flexible packaging, glass, metal, rigid plastics, others
Distribution channel: convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, others

The segmentation of the Morocco hair care products market product, pricing, packaging material and distribution channel. In terms of product, the market is segmented into conditioners, hair colorants, hair loss treatments, perms and relaxants, salon hair care, shampoos, styling agents, and others. Pricing segments encompass mass, and premium. Packaging material segments encompass flexible packaging, glass, metal, rigid plastics, and others. The distribution channel segmentation includes convenience stores, supermarkets and hypermarkets, discounters, small grocery stores, health and beauty stores, direct selling, e-commerce, hair salons, and others.

Competitive Landscape

The competitive landscape of the hair care products market has been analyzed, with a focus on key players such as L’Oreal S.A., The Procter & Gamble Company (P&G), Colgate-Palmolive Company, Unilever PLC, Olaplex S.A., Wella AG, Espace Cosmetic Sarl, Kenvue Inc., Landoll S.R.L., Sorali Cosmetic Produtos De Higiene Ltda, Oriflame Cosmetics S.A., Laprophan SA Laboratoires, Keune Haircosmetics B.V., Haleon plc, Laboratoires Biotal Cosmetics, Natura & Co, Yves Rocher sa, Revlon Inc., Henkel AG & Co. KGaA, Beiersdorf AG, Pierre Fabre S.A., Grupo Ac Marca SL, STADA Arzneimittel AG, Bayer AG, Dober S.L. and Forever Living Products International Inc.

This comprehensive report analyzes the performance of leading companies in the hair care products sector from 2020 to 2024. The findings highlight shifts in market share, revealing both established market leaders and emerging competitors.

Why Buy This Report?

Obtain precise statistical data and forecasts for the Morocco hair care products market.
Gain in-depth analysis and forecasts for the key segments of the Morocco hair care products market: product, pricing, packaging material and distribution channel.
Develop region-specific strategies and set strategic priorities based on localized data analysis.
Gain deep insights into the dynamics of the Morocco hair care products market.
Identify high-potential investment opportunities by targeting growth sectors and emerging trends.
Anticipate the future trajectory of the Morocco hair care products market with informed projections.
Assess the competitive landscape to determine the ideal timing for capitalizing on market opportunities.
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Table of Contents

TABLE OF CONTENTS
Key Findings
Market Segmentation
Market Overview
Morocco Hair Care Products Market – Product Analysis
Morocco Hair Care Products Market – Pricing Analysis
Morocco Hair Care Products Market – Packaging Material Analysis
Morocco Hair Care Products Market – Distribution Channel Analysis
Company Shares Analysis
L’Oreal S.A.
The Procter & Gamble Company (P&G)
Colgate-Palmolive Company
Unilever PLC
Olaplex S.A.
Wella AG
Espace Cosmetic Sarl
Kenvue Inc.
Landoll S.R.L.
…
Macroeconomic Data and Forecast
Research Methodology
Disclaimer

FIGURES AND TABLES
Table Morocco Hair Care Products Market 2020-2030
Chart Morocco Hair Care Products Market, Net Growth, 2020-2030
Chart Morocco Hair Care Products Market, Growth Rates, 2020-2030
Table Morocco Hair Care Products Market by Product, 2020-2030
Chart Morocco Hair Care Products Market by Product, CAGR Historic and Forecast, 2020-2030
Chart Morocco Hair Care Products Market by Product, 2020-2030
Table Morocco Hair Care Products Market by Pricing, 2020-2030
Chart Morocco Hair Care Products Market by Pricing, CAGR Historic and Forecast, 2020-2030
Chart Morocco Hair Care Products Market by Pricing, 2020-2030
Table Morocco Hair Care Products Market by Packaging Material, 2020-2030
Chart Morocco Hair Care Products Market by Packaging Material, CAGR Historic and Forecast, 2020-2030
Chart Morocco Hair Care Products Market by Packaging Material, 2020-2030
Table Morocco Hair Care Products Market by Distribution Channel, 2020-2030
Chart Morocco Hair Care Products Market by Distribution Channel, CAGR Historic and Forecast, 2020-2030
Chart Morocco Hair Care Products Market by Distribution Channel, 2020-2030
Table Morocco Hair Care Products Market Share (%), by Companies, 2020-2024
Chart Morocco Hair Care Products Market, by Companies, 2024
Table Morocco Hair Care Products Market Share (%), by Brands, 2020-2024
Chart Morocco Hair Care Products Market, by Brands, 2024
Table Morocco – Population (Millions) and Forecast
Table Morocco – Consumer Price Index (CPI) and Forecast
Table Morocco – Gross Domestic Product and Forecast
Table Morocco Hair Care Products Market: Spend as a Proportion of GDP (%)
Table Morocco Hair Care Products Market: Consumption per Capita (Population)

Companies Mentioned

L’Oreal S.A.
The Procter & Gamble Company (P&G)
Colgate-Palmolive Company
Unilever PLC
Olaplex S.A.
Wella AG
Espace Cosmetic Sarl
Kenvue Inc.
Landoll S.R.L.
Sorali Cosmetic Produtos De Higiene Ltda
Oriflame Cosmetics S.A.
Laprophan SA, Laboratoires
Keune Haircosmetics B.V.
Haleon plc
Laboratoires Biotal Cosmetics
Natura & Co
Yves Rocher sa
Revlon, Inc.
Henkel AG & Co. KGaA
Beiersdorf AG
Pierre Fabre S.A.
Grupo Ac Marca SL
STADA Arzneimittel AG
Bayer AG
Dober S.L.
Forever Living Products International, Inc.